Featured products
Curated from the Heart
Loved by many... and maybe your next favorite is right here.
Explore Elena’s handpicked collection — thoughtfully crafted, confidently chosen.
Chosen by women who trust their skin to nature.
8 years of trust—and results that speak for themselves.
This intelligent blend of natural oils reawakens your scalp,
promotes hair regrowth from the roots, and gently fills in thinning areas.
For every woman who dreams of fuller, healthier, more radiant hair.
✨ Golden Crown — because beauty begins at the roots.
Every need has its place here.
We curate with care, and create with intention.
Discover Elena’s collections—designed to soothe, to serve, and to feel just like you.
Every need has its place here.
We curate with care, and create with intention.
Discover Elena’s collections—designed to soothe, to serve, and to feel just like you.
Our latest products
Check out what's new at Elena Cosmetics!
✧ Elixir Repair – A Touch of Life for Your Hair
A concentrated botanical formula that restores your hair’s strength, shine, and softness.
Infused with argan, mustard, and prickly pear oils, plus powerful amino acids for deep care without any greasy feel.
Try the Elixir and feel the difference
✧ Elixir Repair – A Touch of Life for Your Hair
A concentrated botanical formula that restores your hair’s strength, shine, and softness.
Infused with argan, mustard, and prickly pear oils, plus powerful amino acids for deep care without any greasy feel.
Try the Elixir and feel the difference
"My hair has completely changed! I have genetic hair loss, but after using Golden Crown and the Elixir, my hair grew longer, I got baby hairs, no more dandruff, and it looks so healthy now. All of this happened in just one year! ❤️❤️"
"I was looking for a natural, effective serum… and everyone recommended Elena. From the very first use, I felt the difference! The serum is amazing, the night oil has a calming scent that soothes the soul, and the oat soap is now a must in my routine. Elena is truly a heartfelt Egyptian brand that’s crafted with love. ❤️"
"I never imagined a face soap could feel like this! After just one week, my skin became so soft and smooth—like it’s literally sliding with softness. Completely changed my mind!"
"We see so many cases at the clinic where we think to ourselves: if only they’d use the Blooming Night Oil… It’s exactly what their skin needs!"
🌿 اختياراتك في أيدٍ أمينة
لأنك تستحقي الأفضل دائمًا، كل منتج من Elena يُصنع بعناية، ويُختار بدقة، ويُختبر برحمة. اكتشفي ما يجعلنا مختلفين…
🌿 Your Choices Are in Safe Hands
Because you deserve nothing but the best, every Elena product is crafted with care, selected with precision, and tested with compassion. Discover what makes us different...
Have you dared to face the truth?
Not everything that glows… is natural.
Hidden in your daily routine might be something quietly stealing your beauty—without you even noticing.
Join Elena,
and discover the difference between what nourishes… and what harms.
💬 Real Stories from Women Like You
You're not alone…
So many women have walked this path before you—and chose to share their journey.
Read their stories. Take your time.
Listen to your skin… Elena will help you understand what it’s saying
Sometimes your skin changes overnight… and you don’t know why.
Sometimes you try so many things… but still don’t know where to start.
Here are the latest posts from Elena — see if one of them feels like it was written just for you:
👇
Elena Ali – Founder of Elena Cosmetics
Elena is the founder and visionary behind Elena Cosmetics. Her journey began with a real passion to create thoughtful, plant-based formulas that solve skin and hair concerns from the root.
With her deep understanding of women’s needs and expertise in botanical ingredients, Elena leads product development with care and integrity—because true beauty starts with healthy skin, not just a cover-up.
For help.
You can now contact customer service.